FIRED UP PIZZA
Grand opening, brand strategy and advertising for local start up restaurant.
The client.
Fired Up Pizza is a local start up restaurant with a leadership team that has over 50 years of pizza experience throughout the U.S. market. A quality-focused group, Fired Up Pizza aims to improve the consumer’s experience with fast-fire pizza.
The opportunity.
Fired Up Pizza approached Quigley Marketing to evolve their brand as they honed in on growing in the marketplace. Quigley Marketing studied Fired Up Pizza’s industry and target audience, identifying opportunities to make Fired Up Pizza Google and Yelp friendly, create a database of loyal customers and build relationships through a digital platform.
The outcome.
We planned an onsite grand opening event introducing the brand to the community. We collaborated with local schools and other businesses to create a true interactive event and created an instant following of loyal customers.